HBO and CBS announces to sell digital content directly to the customer

Time Warner had announced last week that they would sell the Internet only subscription next year for its HBO. As a follow up from HBO, CBS has also announced its rate of programming online to be $5.99 per month. The companies, namely Dish Network and Verizon are also planning to sell out the web based TV subscriptions like the other companies.

Netflix and other video streaming companies have enjoyed great success lately and this has pushed these cable companies to sell individual subscriptions for the channels. The companies are also scared of the fact if the young generation does not buy TV subscription at all, they will be in for a big loss.