India-the next 'e-commerce battleground' 전자상거래의 차기 격전장, India

In 2016, India will be "the next ecommerce battleground," analysts from Bank of America Merrill Lynch write in a note summarizing all of their new year predictions.

Although Amazon made its intentions in Indian known throughout 2015 — participating inseveral profiles and commenting on its plans in company earnings calls — this will be a year of increased investments, BofA predicts.

Right now there are three big players in Indian ecommerce: Flipkart, Snapdeal, and Amazon's subsidiary there:

Bank of America Merrill Lynch

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